September 21 – 23, 2020
Venue: PIM, Lahore.
The term “technical” refers to knowledge that is not widespread, that is more the territory of experts and specialists. Technical communication is the delivery of technical information to readers (or listeners or viewers) that is adapted to their needs, level of understanding, and background. In fact, audience element is so important that it is one of the key elements of this course: participants are challenged to write about highly technical subjects in a way that a beginner or a non specialist-can understand. This ability to “translate” technical information to non specialists is a key skill to any technical communicator. In a world of rapid technological development, companies are trying to find easy and effective ways to help customers/potential customers understand the advantages of their new products/services. .